Planning and Implementation of a
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(Compiled by Becky Mitchell, Utah State 4-H Office, using ideas from The Red Taxi, pp 16-18)
Identify Volunteer Needs
This could be done in cooperation with Extension staff and county advisory councils
- Be specific – What kinds of Volunteers are needed in the program right now
- Develop Role or Job Descriptions for the volunteer positions you want to fill (Role Description Worksheet and sample Job Descriptions for different 4-H Leaders, School Enrichment Volunteer, Committee Members, etc. can be found in Red Taxi Trainers’ Guide, pp 14-20.
- Make recruitment a team effort
Select and Orient a Recruitment Committee
- Selecting committee members is more effective than asking for volunteers, because you can get individual with skills and interests necessary for the job.
- Five to nine members is good – could be smaller or larger depending on local needs
- Orient members to the purpose (to recruit new volunteers), time lines, & expectations
- Committee is Responsible to develop and implement a recruitment plan
Develop the Recruitment Plan
- Decide how to recruit (use of mass media, personal contacts, etc.)***
- Who will do the recruiting (make individual assignments)
- What publicity strategies will be used (newspapers, radio, TV, posters, etc.)
- Set time limits or the length of the campaign (4-H Week, first of 4-H year)
- Establish a plan for orientation and training of new volunteers soon after they commit
Implementation of the Recruitment Plan
Prepare Extension office staff to respond positively to new volunteers calling or coming in
- Carry out the public awareness part of the plan working with mass media providers
- Make personal contacts as planned – ASK, ASK, ASK!
- Interview, orient and place volunteers based on their interests, skills and time available
Evaluation of the Recruitment Plan
Celebrate the "successes"
- Consider suggestions for the future and
- How to meet the "ongoing" recruitment needs of 4-H Youth Development
There are many different approaches to recruiting volunteers
- One-to-one recruiting, personally asking someone to volunteer, is the most successful method. (90% of the people asked to volunteer say YES). Asking acquaintances or relatives or people already involved in the program works well. (If every volunteer asked a friend to volunteer, the volunteer workforce could be doubled with little effort.)
- Community meetings which bring together prospective volunteers can be successful recruitment tools. Inviting potential volunteers to local 4-H activities and events and getting them involved is also effective
- Mass media and public relations can enhance the above strategies by making people aware of our need for volunteers.
Heading using the h3tag
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